Yahoo was in the news again for ALL the wrong reasons. Marissa Mayer, the new CEO called back employees from their "virtual" offices to once again occupy their "physical" cubicles, ending the flexible work programme.
MOMS ON THE WARPATH
As a direct result of this policy change at the struggling internet company, many moms and die hard critics took to their blogs and airwaves to voice their distaste for this "Executive" decision.
These same moms felt slighted that Ms. Mayer also built a nursery so her baby could be with her in the office. This anger was not abated albeit Ms. Mayer used her own money to do this. They believed she should have built ONE nursery for everyone.
YAHOO'S REAL ISSUES
The issue with Yahoo is NOT their flexible work programme, it is their identity. They were once the power house of internet search engines but lost considerable shares to Google and Facebook. They have to get back to what they did best; importantly, what they were known for, and do it better than anyone else. Hopefully, with Ms. Mayer's technical background, they will do just that.
Internet based entities derive their revenues from advertisers. Once content driven, these companies must now be the vehicle where consumers can build their own content. They achieve this by creating viable social networking and mobile services that drive users and importantly, more advertisers.
If a company is looking to reduce overhead, look first at your real estate. Yahoo has a massive, five-story, 820,000 square ft campus with a three-story parking garage. The cost to build it was just under $300 million. The cost to run it? We can only imagine. More than 200 employees telecommute. That is a lot of empty cubicles!
As a proponent of the "virtual" company, we favour telecommuting as a viable option for workers. But then, we do not have the overhead Yahoo has in physical space planning.
BALANCE IS KEY
With any HR related programme that effects workers, there has to be balance. This implies workers being able to negotiate the terms. Instead of committing all workers to a 40 hour work week, the company might offer a part time stay at home option instead. This might lessen the degree of "culture shock" that comes from impulse decision.
As Confucius says, "It is better to turn up the heat with the frog already in the water, than to plop the poor frog in when the water is already boiling. OK, not Confucius, but you get the point.
There is no bad intention here. Therefore, the firestorm that followed Ms. Mayer's decision, was a bit misguided. We live in such a reactionary society. Everything it up for negotiation. Then there is always the exit strategy.
Whether you have an online store, a listing on Craigslist or Ebay, be prepared to be visited by a Scammer, especially if you have a high priced item.
You might receive an email that is unassuming and honest. This person wants to pay you by check or money order and could arrange for their own shipping. Wow! This could save you money and time. All you have to do is supply this person with your contact information including name and address for the pickup. RED FLAG! This is a classic scam in the making.
By now, most of us are in the know about the internet scams from Nigeria (Nigerian 419 scam), or the wire transfer scams on Ebay, but do you know there is a mail order check fraud scam from Ohio?
Verification and validation are major flaws that prevent perfectly intelligent entrepreneurs from taking flight.
Capitalising on this need to be validated, the "Self Help" industry has seen an influx of mediocre "experts" flood the marketplace with equally substandard products.
Validation is a key component in human connectivity. Verification and validation is the process of products and services meeting the needs of its users. This is also known as recognition in the context of Human Resources. Award shows such as the Golden Globes, The Oscars and the Grammy's cater to this process of recognising a job well done.
For most of the workforce, verification and validation of a job well done comes in the form of promotions and bonuses. Service awards are presented for milestones, achievements and accomplishments.
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